AI Search Audit
Can AI assistants find and recommend you?
When a buyer asks ChatGPT, Claude, Perplexity or Gemini who to trust, the answer is built from the pages those assistants can read and believe. The AI Search Audit shows why they can or can't recommend you, with the evidence for every finding, quick wins and a staged plan to fix it, conducted by Mario Malik.
From $2,500 AUD. You only pay for the audits you go ahead with.
When a buyer asks an AI assistant for a business like yours, can it read your site, trust it and name you?
- AI crawlers can't fetch your pages, or receive them without the content.
- Your pages don't answer what buyers actually ask, including price.
- Leftover template content or contradictory claims make the business look unfinished.
- Nothing on the site describes the business in a form agents can read directly.
Common examples, not findings about any particular business.
A real run on a made-up business.
Kestrel Bay Joinery is fictional. We built its website to show what an AI Search report finds, then ran the Vantage engine on it automatically. See the report format
AI Search score for Kestrel Bay Joinery At Risk
of each page's text reaches AI crawlers without JavaScript
buyer questions the site doesn't fully answer
for agentic access: llms.txt, MCP and machine-readable pages
quotes checked word for word against the site
Illustrative example: Kestrel Bay Joinery is a fictional business. These are real Vantage results from its demo website, scored 25 October 2026.
Eight categories. One score out of 100.
Each category is weighted by how much it decides whether an assistant can recommend you.
- Answer readiness
Whether your pages answer buyers' questions directly, including price. 22 points.
- Agentic access
llms.txt, an MCP endpoint and machine-readable pages, so agents don't have to guess from HTML. 15 points.
- Technical
Whether AI crawlers can fetch your pages and read them without running JavaScript. 15 points.
- Content depth
A specific page per offering, with real detail and no placeholder or demo content. 14 points.
- Structured data
Schema that describes the business and what it sells. 12 points.
- Authority
Attributed testimonials, real credentials and consistent claims. 10 points.
- Freshness
Dates on pages and in the sitemap that show the business is live. 7 points.
- Brand clarity
One consistent description that assistants can recognise and cite. 5 points.
Same engine. Different depth.
Both measure your site the same way, so the score means the same thing. The free score shows where you stand. The full audit, conducted by Mario Malik, shows what to do about it.
| Free score | Full audit | |
|---|---|---|
| Price | Free | From $2,500 |
| Who runs it | You, online | Mario Malik, after a short setup |
| Ready | In a few minutes | When Mario delivers it |
| Conducted by Mario Malik | Not included | Included |
| Knows your business | Your website only | Your website and your setup answers |
| Score out of 100 and eight categories | Included | Included |
| The four findings holding you back | With one quote each | With the full evidence |
| Buyer questions your site misses | Included | Included |
| Quick wins and recommendations | Not included | Included |
| Week 1, Month 1 and Ongoing plan | Not included | Included |
| How Vantage would do the work | Not included | Included |
| Modelled score after the fixes | Not included | Included |
| Where you see it | A private score page | Your Vantage workspace |
From setup to your plan.
- 01Tell us about the businessA few minutes
What you sell, who your best customers are and what you want them to do next.
- 02We read your site as AI doesEvidence first
Your pages as AI crawlers receive them, checked across eight categories.
- 03Mario conducts the auditConducted by Mario Malik
He checks every finding and decides what matters for your business.
- 04Your workspace and planPrivate to you
Evidence, quick wins and a staged plan, with who does what.
About the AI Search Audit.
What does the full audit include?
Your score out of 100 across the eight categories, every finding with its evidence and three quick wins, the buyer questions your site misses, recommendations, a Week 1, Month 1 and Ongoing plan, how Vantage would do the work and a modelled score after the fixes. It uses your setup answers and is conducted by Mario Malik.
Can I try it free first?
Yes. The free AI Search score uses the same engine on up to 12 pages and shows your score and the four findings holding you back. It's automated and doesn't include the evidence, plan or Mario's judgement.
Does it measure how often ChatGPT mentions my business?
No. It measures how ready your website is to be found, read and recommended: whether AI crawlers can read it, whether it answers what buyers ask, and whether its claims can be trusted. It does not track mentions in AI answers.
How is this different from SEO?
SEO is about ranking in a list of links. AI assistants give one answer, built from the pages they can read and trust. The audit checks what the crawlers behind those answers actually receive from your site and whether it answers buyers' questions.
What if my host's bot protection challenges your crawler?
We say so. If Vercel or Cloudflare challenges our test requests, real AI crawlers may still be let through, so we mark those readings as unconfirmed instead of reporting a block, and tell you what to check.